Share and share alike adds up to the power of Social Media domination!!
Hi, this is Wayne Mansfield. Welcome back to my 23 Steps to Conquer Social Media 2012. This step is called Step 22, and it's all about cross promoting across your social media empire.
One of the things that I'm often asked is where do you get the time to do posts in Twitter, updates in Facebook, videos in YouTube, etc., etc., etc.,etc.,. Well, as luck would have it, there are a number of very smart people around the world that are doing applications to allow that to happen for you.
The first one that I use is going to be changed in a little while. It's recently being purchased by one of the people that got a heap of money, so I'm not sure when you look at this video if it will still be called this but if you search for replacement, too, I'm sure you'll find it. That application is called Ping.fm.
And what I've been able to do there is feed in all the places that I'd like a particular update to go to. I've got my LinkedIn, my Facebook, my Facebook pages, my Twitter account and a couple of other ones where I can update all at the same time. It's really fantastic.
Another one that has been around a long time, has made an update recently because it was pushed for some time in the past by Facebook. It's called FriendFeed. And what FriendFeed allows you to do is plug in all of your social media outlets, which may be as many as 50 or 60 or 70 or 100. I understand there are 1,000 applications with a million users. That's an incredible thing. But Friend Feed will take, say, your Twitter update and put it across all of the applications that you've linked in.
The next one I wanted to talk to you about is relatively new. It's called BufferApp.com. Buffer is really, really good because it allows you schedule your updates across a number of applications. So mine, I've got the first level of the Pro. It allows me to schedule for up to 60 days across, I think it's ten applications. I've got six or seven in there now, and so what happens is that it puts in, you might even do ten updates, and I've spread them across three days. But, it also will spread them in slightly different formats across Twitter, Facebook, LinkedIn, your Facebook pages, et cetera. It is a fantastic application to take a special message that has general appeal and spread it across your social media exposure.
The last one in this section that I want to share with you is called Share, and this is an application or an extension, they call it, for the Chrome browser. You would go to the Chrome extension store, which you get to from opening Chrome, the browser, and go to the store and you add Share. What Share does is that when you do a post or when you Like an article, you can click the Share button and it will say, "Where do you want to post this?" And it adds a number of social media applications that you might be part of.
Ones we haven't talked about much in this series so far, things like Pinterest and Tumbler and Stumbler. These are just amazing sites. We could really have 110 steps to conquer social media but 23 will get you there, more than 99% of all the people. So, I highly recommend that you look at Share, which is an extension to Chrome.
These are things that I've talked about here which allow you to cross-post. Just in summary, they are Pin.fm, FriendFeed, the Share that comes with the Chrome extension, and Buffer, which is the one that allows you to post across as many applications you like but it's advantage of the other ones is that you can schedule the posts, two a day, ten a day or 20 a day, whatever you want to do.
This is Wayne Mansfield saying, thanks for dropping in to my 23 Steps to Conquer Social Media 2012. Until next time, I look forward to seeing you again.